In many software systems, heuristics are used to make decisions - such as cache eviction, task scheduling, and information presentation - that have a significant impact on overall system behavior. While machine learning may outperform these heuristics, replacing existing heuristics in a production system safely and reliably can be prohibitively costly. We present SmartChoices, a novel approach that reduces the cost to deploy production-ready ML solutions for contextual bandits problems. SmartChoices' interface cleanly separates problem formulation from implementation details: engineers describe their use case by defining datatypes for the context, arms, and feedback that are passed to SmartChoices APIs, while SmartChoices manages encoding & logging data and training, evaluating & deploying policies. Our implementation codifies best practices, is efficient enough for use in low-level applications, and provides valuable production features off the shelf via a shared library. Overall, SmartChoices enables non-experts to rapidly deploy production-ready ML solutions by eliminating many sources of technical debt common to ML systems. Engineers have independently used SmartChoices to improve a wide range of software including caches, batch processing workloads, and UI layouts, resulting in better latency, throughput, and click-through rates.