In plain words: Letting a language model think out loud about a person's tastes before suggesting items improves recommendations, both right out of the box and after training on examples. A new automatic checker scores those explanations without human raters and agrees with people's judgments.
Abstract
Recent advancements have showcased the potential of Large Language Models (LLMs) in executing reasoning tasks, particularly facilitated by Chain-of-Thought (CoT) prompting. While tasks like arithmetic reasoning involve clear, definitive answers and logical chains of thought, the application of LLM reasoning in recommendation systems (RecSys) presents a distinct challenge. RecSys tasks revolve around subjectivity and personalized preferences, an under-explored domain in utilizing LLMs' reasoning capabilities. Our study explores several aspects to better understand reasoning for RecSys and demonstrate how task quality improves by utilizing LLM reasoning in both zero-shot and finetuning settings. Additionally, we propose RecSAVER (Recommender Systems Automatic Verification and Evaluation of Reasoning) to automatically assess the quality of LLM reasoning responses without the requirement of curated gold references or human raters. We show that our framework aligns with real human judgment on the coherence and faithfulness of reasoning responses. Overall, our work shows that incorporating reasoning into RecSys can improve personalized tasks, paving the way for further advancements in recommender system methodologies.
Alicia Y. Tsai, Adam Kraft, Long Jin, Chenwei Cai, Anahita Hosseini, Taibai Xu, Zemin Zhang, Lichan Hong, Ed H. Chi, Xinyang Yi
arXiv:2408.00802 · cs.IR, cs.AI, cs.CL, cs.LG · submitted Jul 22, 2024
abstract · pdf · html · To be published at ACL 2024